Jeffrey Hughes is a brand identity designer and illustrator whose work uses personality-rich illustration to build unforgettable visual identities for ambitious brands. When he’s not obsessing over the perfect color palette, Jeffrey is likely rescuing a forgotten action figure from a dusty antique mall or defending his bird feeder from the notoriously brazen squirrels of Columbus, Ohio. His whimsical approach is grounded in serious strategic experience, including work with industry leaders like Donatos Pizza, ensuring every creative choice has a purpose. He operates on the firm belief that bland is a four-letter word.